While SEO tools are known to be pricy, there actually are several free tools or free options for paid tools. We’ve put together this list full of our top 30 free SEO tools for you to try. Easily audit your own landing pages and blog posts with the Detailed SEO Chrome extension. Activate it, then anytime you’re on one of your website pages, you can easily see if your meta title and meta description fit properly, as well as if your URL is indexable, and more. RankMath is a WordPress plugin that helps you optimize your website right from your WordPress dashboard.
Price: Free 30-day trial, $24/ mo for Starter, $124/ mo for Group, $299/ mo for Professional, $999+ for Custom
- Simply enter a starting keyword to receive a list of related keywords you can target.
- Save your backlinks lists, export them in different formats and track your backlinks status over time.
- With the free plan, it can crawl up to 500 URLs and inform you of broken links, duplicate pages, redirect errors and other common back-end SEO problems.
- When used together, SEO tools and landing page builders form a system where insights guide execution, and execution feeds measurable results.
The best paid SEO tool is Ahrefs, due to its accuracy, massive database, SEO Anomaly and versatility. Because it’s integrated directly into Wix, there’s no need to install anything extra or work with external tools. Changes like updating meta tags or heading structures can be made quickly through Wix’s drag-and-drop interface.
Connect All Your Data Sources in One Dashboard
MarketMuse is the best AI SEO tool because it uses artificial intelligence to take content strategy and optimization far beyond what traditional tools can offer. It’s designed for marketers and content teams that want to plan, write, and improve content with the help of data-driven insights and natural language processing. Surfer SEO is the best tool for content optimization because it analyzes what already ranks and gives clear, data-backed guidance to improve your own pages. It’s built for marketers, editors, and writers who want to create content that performs better in search by aligning with real-time SERP data. AccuRanker is the best SEO tool for keyword ranking reports because it delivers highly accurate, up-to-date position tracking with one of the fastest refresh rates in the industry. It’s designed for SEO professionals and agencies that need reliable rank data, clear reporting, and easy integrations.
This analysis takes into account the performance of existing SEO initiatives, social media, usability, and more. Sitechecker is a comprehensive solution for SEO auditing that identifies opportunities to increase organic search traffic. Sitechecker is used to automatically monitor your website performance, inform you of timely error detection, and search for growth points. (Note that some of these tools have free trial periods. Some also offer entirely free plans but with restrictions in terms of flexibility and customization). Schema data helps search engines show your pages for the right search query, increasing your website’s CTR and site visits. With it, you can test your website’s level of compliance with today’s SEO guidelines.
Bing Webmaster Tools is one of the best free SEO tools if you’re focusing on Bing. The SEO Writing Assistant helps you write original, SEO-friendly content that’s easy to read and aligns with your tone of voice. Last but not least, track your acquired links in the “Monitor” tab. SEOQuake is a free browser extension that allows you to check SEO parameters for webpages while browsing the Internet. From on-page SEO audits to domain and URL comparisons, SEOQuake gives you the power to gain SEO insights from the Internet with just a few clicks. Dashword positions itself as a solution to help you “write great content, fast” with a focused set of tools for content marketers.
In broad terms, SEO tools are software that helps you automate, streamline, or support your SEO strategy. Whether you’re a local mom-and-pop shop or a multinational enterprise, SEO is still the best play for long-term traffic growth and lead generation. A single optimized blog post, web page, or video can attract thousands of qualified visitors for years—and you don’t have to spend a dime to promote it. All of these features are available with an intuitive interface that makes it easy for smaller businesses and beginners to use. ConversionIQ is HawkSEM’s proprietary technology that connects all your marketing data in one place to drive actionable insights and full-funnel attribution.
But for those who need fast, accurate keyword ranking data, it’s one of the top choices available. What sets Ahrefs apart is that keyword research is only one part of what it offers. It’s a full SEO suite that also includes a site audit tool, content explorer, rank tracker, and backlink analysis.
One of the coolest things about Google Analytics is its real-time reporting. It’s something GSC doesn’t offer, and it’s super useful for seeing the immediate effects of any changes you make or campaigns you run. SEO Spider was originally created in 2010 by the euphemistically named „Screaming Frog”. This rowdy reptile’s clients include major players like Disney, Shazam, and Dell. Why you can trust TechRadarWe spend hours testing every product or service we review, so you can be sure you’re buying the best. The best free SEO tool depends on your particular business needs and goals.
This gives you the perfect opportunity to capitalize on the trend with new content. I can see which topics or site sections bring in traffic, helping me plan my next steps and future content strategies. And I can see each cluster’s average rank in the SERP, along with how it has changed (whether it’s improving or declining). Each topic also breaks down into subtopics and related keywords. Often, these high-performing PPC keywords can be great opportunities to target organically. And I can even see how much of their traffic comes from each keyword, and how much of their ad budget they spend on each one.
The tool, which boasts more than 50,000 users, also returns handy data for each keyword, including the search volume, CPC, and level of competition. Ubersuggest is a simple keyword research tool that scrapes data from Google’s Keyword Planner for keyword ideas based on a keyword you provide. As the name implies, CanIRank helps you determine if you can rank on the first page of search engines for a particular keyword.