We hope you enjoyed this guide on on-page SEO vs technical SEO. Join millions of self-starters in getting business resources, tips, and inspiring stories in your inbox. By combining both strategies, businesses can create a strong SEO foundation for long-term success. Unlike Answer the Public, with crazy charts and images of some bearded dude, the questions are laid out in a simple table.
You’ll also want to incorporate your keyword into the alternative text. This ensures that people know what your image is and how it relates to your page. Incorporating the target keyword in the alt-text of the image will help your site rank better for that keyword.
On-page SEO, also known as on-site SEO, is the process of optimizing webpages and their content for search engines and users. This process helps pages rank higher on Google and drive more organic traffic. Because you want search engines and users to quickly understand what the content is about. Each requires multiple tools and tasks to do them properly, but the investment, be it in time or money, can SEO Anomaly pay dividends in terms of increased rankings, traffic, and repeat visits.
Hotjar reveals what Google Analytics can’t – Exactly how users engage with your website. Read my full Ahrefs review to learn more, or check out my Ahrefs vs Semrush comparison to see why I choose Ahrefs as my primary SEO tool. The free version is excellent, but the Pro version is absolutely worth it for all of the extra tools and features you get. It’s one of the few tools I use daily, and it is completely free. You simply set up the files in Claude.ai and have the tool run a complete audit of your content from – top to bottom.
- With every core update, Google is shifting away from link-focused ranking to using deep-learning AI to ‘understand’ your content and the relevance of your pages.
- Start with one page and work through each step below based on the content on the page.
- You can do this in column K of the template — and double-check each title length in column L.
This will ensure that these pages are interconnected and in turn make it more discoverable to both search engines and your users. Every page should be optimized for search engines to maximize visibility and performance. Begin with an in-depth analysis of your site to identify areas needing improvement. This includes evaluating your site’s content, structure, and current SEO performance, focusing on aspects like page load speed, content quality, and user engagement metrics. Once you’ve found your keywords, it’s time to optimize your product pages.
White Label PPC Services
For this reason, when you publish a new page, it pays to internally link from there to other relevant pages. This won’t help the new page’s rankings, but it might help the rankings of the pages you internally link to. Search for your target keyword in Google, open a few top-ranking pages, and eyeball them for commonalities. People want what you promised them in your title and meta description, so don’t kick things off with a load of fluff. Get straight to the point and give the reader what they came for in the first sentence.
Why Isn’t Google Pulling My Meta Description?
Automated content optimisation uses AI tools to constantly analyse your SEO and content based on what’s ranking in the SERPs in real-time. Below are the 50+ page on page SEO ranking factors you need to pay the closest attention to in 2025. The information from keyword research can help you decide which keywords are worth pursuing and what you’ll need to include to cover them thoroughly. This article will dive into what on-page SEO is, why it matters, and how to use SEO tools to optimize your pages. If you’re new to SEO or looking to understand on-page SEO better, this guide is for you. Most on-page SEO tools still rely on keyword placement to grade pages, and while it remains a good place to start, research shows its influence has fallen.
Identify Your Target Market
In other words, by citing your sources, you’ll be aligning with the E-A-T search quality guidelines. But they do appear on the SERPs (right below the title of the page), so they can impact the click-through rate (CTR). Once you identify the three Cs of search intent, you should have a pretty good idea of what type of content Google “recommends” to its users for particular search queries. One of them is looking for linking patterns among your competition so that you can get links from the same websites. Internal links are links from one page on your site to another.
For more information on building your geotagging SEO strategy, read this. It may be a global economy, but most business is still done at a local level. Connect with the people in your neighborhood by optimizing your on-page local SEO. We discussed the importance of visual on-page assets on your page, now it’s time to examine their technical aspects more closely. On its own, this snippet of code probably isn’t going to have you shooting up SERP rankings.